Projected U.S. home care industry
U.S. home care agencies
U.S. direct care workers
The Problem
A caregiver arrives at a patient’s home and the first half hour is often gone before care begins — reviewing notes, checking medications, calling the office for authorization updates. That’s thirty minutes not caring for the patient.
Why CURA
Care. Concern.
The responsibility of looking after another.
Two thousand years before the software, there was a single word for the thing a caregiver does — the watchful, deliberate duty of tending to someone who cannot fully tend to themselves. The Romans called it cura.
We didn’t choose a name because it sounded clinical or modern. We named the company after the obligation — so that every feature we ship and every promise we make is measured against the oldest standard in care: did it help someone look after another, better? The name is the bar. We hold ourselves to it.
If you operate
Care is the promise your agency makes every single day. CURA™ is built so your people can keep it — fewer dropped handoffs, fewer missed authorizations, more time at the bedside.
If you give care
You didn’t take this work to fight software. CURA™ carries the busywork so you can carry the patient — the way you meant to from the start.
If you love someone in need
Cura is the word for what you feel when you can’t be in the room. CURA™ is built to honor it — so the people caring for them have everything they need to do it well.
The Care OS
01
Care Coordinator AI™
Every visit pre-briefed. Medication schedule, last vitals, family contacts, authorization status, and the doctor’s open questions — surfaced before the caregiver arrives.
03
Caregiver Performance OS
Scheduling, workload, and outcomes in one signal. Match the right caregiver to the right patient and see what actually moves retention.
Powered by EI™
You have AI.
You don’t have EI™.
CURA™ is EI™
Entity Intelligence - applied to the care vertical.
The same intelligence layer that powers every Big Picture brand, trained to know everything about home health: every patient, every caregiver, every outcome metric.
“Powered by EI™” carries the proof — the way every great film carries the Dolby mark. You see it for a moment. You trust everything that follows.
Vertical, not horizontal
Domain-trained on care delivery — it knows your patient cohort, not the public internet.
On your terms
On-prem or hybrid. Your hardware, your control, your data — not a big-tech cloud watching.
Proprietary by design
Purpose-built intelligence, not ChatGPT with a healthcare skin. An EI™ moat competitors must work around.
Outcomes
Built for home-health operators
and the agencies that run them.
Caregiver retention
Match the right caregiver to the right patient, with workload the schedule can actually sustain.
For Families
The Care OS at Home
Care, Automated.™
01
Visit summaries
Every professional visit summarized in plain language the moment it ends — what happened, what changed, and what to watch for next.
Let’s talk about the care that matters most to you.
The Big Picture Ecosystem
FORTIS™
The Financial OS™
MESA™
The Restaurant OS™
HOST™
The Hospitality OS™
The Care OS™
PRISM™
The Retail OS™
GenEI™
Not every care business starts with an enterprise platform. GenEI™ is the entry door — a done-for-you AI concierge for the small practice, the independent agency, the clinic with no CTO — with Aegis™ compliance built in from day one. As they grow, they graduate naturally into CURA™, the full Care OS. One care economy, served end to end — from the first wish to the whole operation.